August 29, 2011
We tried everything under the sun.
We outsourced the job of generating appointments for us. After working with several companies over a period of months, we proved this was not the right direction for us. We didn't have management oversight of the process. Because of the high turnover, we did not know when new callers were on our project and whether or not they were adequately trained on our program.
Thinking we were moving in the right direction, we took it to the next level. We hired a national company to hire, train, manage and house an off-site telemarketing department for us. The hiring, training and management proved sub-par, and we realized that having the right people to manage these tasks was crucial.
Nothing worked for us. And it wasn't for lack of money and time. We were committed. We knew the concept of using the telephone to reach out to our target market was exactly what we was needed in order to exponentially grow our client base. It's what kept us going.
Our experiences taught us that we needed to do this in-house and that we needed someone who had successfully done this many times before. We found the right person - along with the necessary track record and experience - to help make this happen...Sam Black.
Sam Black has been invaluable to us in building a business development team from the ground up, including the hiring, the implementation, the training and the coaching.
- She uses an online assessment tool to help us select the best candidates from the wealth of resumes we received.
- Once hired, she provides our callers with a thorough foundation of business development skills and training - supported by scripting she created - to guide our callers through their tasks.
- She provides excellent sales tips during our weekly sales meetings and gives each caller targeted coaching based on her monitoring of their calls. They are steadily improving. Their productivity and the quality of the leads they are sourcing for us are increasing every week.
- In addition, she helped create an excellent template/format for coaching the team. We will use this after she has completed her project with us.
We would highly recommend Sam for any project requiring the hiring, training, and coaching of an inside business development team.
Robert C Oskins ~ Vice President
Capital Solutions Bancorp